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Checklist for SEO on page and off page for websites.

Search Engine Optimization:

SEO is the process of getting traffic from the ‘natural’, ‘free’ or ‘earned’ search results on search engines. It affects the visibility of a web page in a search engine’s unpaid results. SEO considers what people search for, how search engine’s work, keywords typed in, preferred search engines, etc. Introduced as a marketing strategy, it promotes a site to increase the number of backlinks and might generate an adequate return on investment.

International Markets:

A cost effective way to research and grow your desired foreign target market, international SEO process is one scalable way to do it. It helps expand the presence of your business in the web and reach out to an international audience. But, for a successful SEO process, the resources and the actions need to be planned, along with the scope and time. The site appears at the top of search engine results, if done correctly, for relevant keywords. If a restaurant has done a good SEO, it would be at the top of search results, when phrases like ‘Dubai restaurants’ are entered. There are many Dubai based SEO companies that are offering these services.

This depends on a lot of on-page (meta tags, site structure, etc.) and off-page (like hyperlink analysis) factors.

On-page SEO Checklist:

Each factor is not a make-or-break for the page to be on the top. It is a combination of many, as engines like Google consider as much as 200 factors before ranking a site.

  • Target search phrase- It should be included in the page headline, in at least one sub headline, and is repeated 3 to 10 times within the body.
  • Location- The particular region name is to be included if it is to be optimised.
  • Content- Fresh, good-quality, relevant and long enough .It should include the relevant images along with a caption including the target search phrase.
  • Grammar- Search engines downgrade for poor grammar and misspellings.
  • Visitor interaction- Adding social media links and review will keep the visitor interaction active which also mean that the page gets shared a lot.

Off-page SEO Checklist:

Off-site SEO is also as important as on-page SEO, as it helps you build social media influence and site credibility. A large amount of research and testing is to be done.

  • There are a multiple ways to measure your inbound links and their value. In depth measure will show the top-linked pages, the anchor texts and also a compare with your competitors.
  • Keep an eye out for opportunities and build them gradually.
  • Social signals such as Facebook ‘likes’ and ‘shares’ and Twitter ‘tweets’ are all noticed by the search engine’s algorithms.

Dubai SEO:

Dubai SEO companies like USEO and SEO Sherpa offer a wide variety of services to optimize your page and expand its presence.

  • A technical team to work on your on-site and off-site requirements and managerial team to provide promotion and support.
  • High ROI on the resources spent.
  • Regular reports on strategy and turnouts as per your convenience.

Digital marketing in an effective way, SEO if done efficiently promotes a site globally in a tremendous scale.

Check out our site here for more informations:

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Ways of getting traffic to a newly built website.

So now you have a website? But your work doesn’t end there, that is not achievement alone. The real fight to acquire a web presence doesn’t begin until one begins to drive some traffic to those web platforms. And there are several ways of achieving that. There is no particular magic formula. There are a number of web development companies in Dubai which can help you get more traffic to a newly built website. Traffic is impetus because, after all that investment to set up a new website, it is the popularity of the content that makes the whole endeavor of establishing and sustaining a web presence any worth.

Web development companies in Dubai will mostly scrutinize your web content and then recommend particular ways to boost your traffic, means that will work best for your specifications of content, need, target audience and budget. Apart from that, there are some very popular ways that are used by many website owners around here to increase traffic to their websites, it will be useful to check some of them out for starters:


One of the surest way to boost traffic to your website and promote your brand is to advertise smartly using the web platforms. There are more than one ways to advertise, choosing the right advertisement that converts the visitors to your website well is crucial, it take can take your product to places very cost effectively, or well if advertisements are optimized wrong you can end up losing a lot of money uselessly. There are several web development companies in Dubai who can provide quality advice to guide your investments here.

Create a community/forum

Encourage your readers and web platform users to participate. It is a world of very opinionated people, who enjoy hearing and being heard. When voices speak out, you don’t just get valuable feedback and fresh insights but also it increases healthy traffic of people willing to participate under your website content that matters to them. Build relationships and forge contacts with other people in your niche for better exposure.

Post consistently and use catchy headlines

Nobody cares about your website if it does not really perform what it boasts about. Regular posts increase standard visibility while catchy headlines are the performers of the day that grab attention and prove pivotal in increasing the popularity of your posts.

Guest post on other websites, invite other authorities to post on yours

This trend helps to establish authority over your knowledge. When you guest post on the websites, you expand your reach and improve your credibility. On the other hand when other reputed people post on your website, it not only increases visibility but also boosts traffic when audience traces them to your home ground.

Get Social

It is no secret that using Facebook, Instagram, Twitter, Reddit, Quora to promote your relevant content helps attract attention and gain traffic. Submitting your posts on Stumble Upon works too!

It is mostly along these lines that web development companies in Dubai would help gain traffic to a newly built websites. Anyone or more precisely a combination of them can do wonders when used right to develop a specialized web presence.

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